So you've composed a post for social media and added it to the queue. The next step is ensuring that your post is published on schedule! You're able to manually select the day(s) and time(s) you would like your posts to go out each week or if you'd prefer, you can simply click Optimize Engagement and the platform will choose the most effective schedule for your posts based on prior activity. 

The dropdown menu next to the Optimize Engagement button will allow you to fine-tune the way the platform decides your schedule. 

You can also choose a Periodic Schedule. Using this method, the platform will continue to publish posts at the interval you choose for a particular time period (e.g. 5 posts per day between 8:00am and 5:00pm).